Turo Fleet Photography for Blue Wave Logistics

This professional car photography project was produced for Blue Wave Logistics, a growing Turo rental company looking to elevate the visual appeal of its vehicle listings and brand presence. Shot in July 2025, the goal was to create a clean, high-end look for their entire fleet — turning standard rental images into sleek, marketable assets that grab attention and drive bookings.

Each vehicle was photographed with careful attention to angle, lighting, and location. From luxury sedans to practical daily drivers, we focused on showcasing key selling points — paint quality, wheel design, interiors, and unique model features — while maintaining a consistent aesthetic across the shoot. The result is a professional, scroll-stopping image set that reflects the premium service Blue Wave offers through Turo.

The shoot was executed using a stabilized handheld rig with lighting attachments, allowing for flexible framing and consistent exposure in various natural light conditions. Shot primarily with the iPhone 16 Pro, this project highlights how advanced mobile photography can match DSLR-level quality when paired with intentional composition and creative direction. Post-production included light retouching, professional color grading, and image optimization for both web and app-based platforms.

These images are now actively used across Turo listings, Blue Wave’s social media, and marketing materials, helping the brand stand out in a competitive marketplace with sleek, editorial-style content.